Posted by: Rebecca Kotz
in Social Networking on Mar 15, 2010
Online videos are a “hot” commodity that can bring real value to your business or nonprofit website. Not only do they help convey your message more effectively than text or photos, but they also give you a better online footprint!
Videos (like those posted on YouTube) are indexed by search engines. Videos can have a greater chance of being on page 1 than regular page text! It is estimated that for keywords that Google provides video results, you are 50 times more likely to appear on page 1, compared to regular website text.
Posted by: Rebecca Kotz
in Site of the Month on Mar 12, 2010
Since 1924, the Old Newsboys have helped more than 750,000 children during Christmas. The Old Newsboys of Flint works very hard to make sure no child is forgotten during the Holidays. The new website is focused on helping this nonprofit organization better communicate their events and fundraisers.
The website includes these capabilities:
Posted by: Rebecca Kotz
in Website Design on Feb 25, 2010
On a daily basis, I'm talking with businesses about their websites. When they ask "What do you think about our website?", I respond with the question "What results do you get?" A common thread amongst businesses is they don’t know what their website is doing for them. Many times, they don’t even know how much traffic they’re getting. If you’re unsure about your website, consider these four important elements: analytics, navigation, processes and lead capture.
Business Website Basics
Ask yourself the following questions about your website:
Posted by: Rebecca Kotz
in Site of the Month on Feb 24, 2010
Old Town University is a new company in Saginaw and is home to Old Town Scrapbooking Loft as well as a non-traditional learning environment. They offer classes in Professional Development, Art and Design and Personal Growth.
We worked with them to create their first website, which includes:
Posted by: Rebecca Kotz
in Site of the Month on Jan 11, 2010
Rigger Lift, located in Flint Michigan, manufactures high capacity forklifts used by companies throughout the United States, Canada and Mexico for heavy lifting and moving.
We created a new website for Rigger Lift that includes ...
Posted by: Rebecca Kotz
in Facebook on Jan 07, 2010
I've heard from several local businesses in the past month that they joined Twitter, tweeted twice and stopped. What did they expect to happen with two tweets?
People say their kids love it because they follow their favorite celebrities. And many adults use Twitter to keep updated with the latest news. So ...
Posted by: Rebecca Kotz
in Website Design on Dec 06, 2009
Does your business website empower your business with the capabilities, functionality and flexibility that you need? Below are a list of ideas on how you can boost your website to be a real business, sales and marketing tool! Feel free to click on the links to see examples of the ideas presented.
Posted by: Rebecca Kotz
in Site of the Month on Dec 05, 2009
VantagePlastics is a manufacturer located in Standish, MI that specializes in custom thermoformed products, including returnable packaging, pallets, custom consumer goods, recreational products, food processing trays and commercial parts.
Their new Web 2.0 website includes the following capabilities:
Posted by: Rebecca Kotz
in Facebook on Nov 01, 2009
When a person joins Facebook, they have a personal profile. When a business or organization joins Facebook, they have a Fan Page or Group. Many times, I've seen businesses make the mistake of creating a personal profile for their business. Most of the time, it's because they didn't even know that there is a different "spot" for businesses on Facebook.
If you're looking to create a presence on Facebook to begin seeking all the benefits of the interactions, increased website traffic, personal connections, advanced tools, etc., then you need to understand "which type" of page you need to create. Below is an outline of some of the differences between the a Fan Page and a Group:
Posted by: Rebecca Kotz
in Site of the Month on Nov 01, 2009
Christenson & Fiederlein, PC is an attorney firm located in Flint, MI that specializes in Real Estate, Construction, Business and Corporate Transactions/Disputes, Probate and Estate Planning, Criminal Law/Drunk Driving, and Bankruptcy. As a successful law firm representing clients throughout Genesee County, Oakland County, and Michigan, they needed a website to be a real tool for their customers.
Their new website includes these new key features:
